Using claims to Get the Credibility and Sales Power of Major Beauty Brands at a Fraction of Their Costs
“94% noticed an improvement in skin texture and softness after 3 weeks of use” (example claim)
Claims like the above are widely-known to increase beauty product sales. A recent study[1] showed how including a simple claim increased willingness to buy a beauty product by 266%
To make performance claims in your USA/Canada marketing, the claims must be substantiated by a properly-conducted study (US FTC regulations).
Typical study pricing is $20,000. Learn why ours is significantly less.
Claims Kit includes:

How to Market with Beauty Claims
- How to get affordable claims studies for 20-40% of what large companies pay
- Full research report: “The Impact of Claims on Beauty Product Sales”

Claims Study Pricing
See our current pricing structure for beauty claim substantiation. Learn why our pricing is significantly below what most companies pay.

Winning Claims Guidebook
- Article “How to Make and Use Beauty Claims“
- Best claims currently being used by beauty marketers
- Step-by-step guide to getting product claim research
[1] “The Impact of Claims on Beauty Product Sales”, HIT Laboratories, May 2016.