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Our focus topics

  1. How to improve online sales conversion.
  2. How to increase advertising effectiveness.
  3. How to develop and launching better products.


Don’t miss

  • New industry marketing trends.
  • New product exposure programs.
  • New advertising techniques.


Upcoming research

  • What social media engagements best drive sales?
  • How can the credibility of testimonials be increased?
  • How to increase autoshipment conversion?
  • Which cosmetic ingredients are trending?
  • What are best-practices for direct response marketing of cosmetics?
  • Should marketers invest in off-site reviews?
  • How do negative product reviews benefit sales?
  • How much influence do beauty bloggers have?